Messenger Marketing
What is Messenger Marketing?
In the western world and especially in Denmark, Facebook Messenger is the most popular messaging app! Among Danes between 16-74 years, 77% used Facebook Messenger within the last three months and of these 63.2% of them use Facebook Messenger daily or almost daily. With the already existing massive user base of this app, there is a huge potential to promote your message and brand, with the use of Messenger Marketing 🎁📲 #ChatMarketing
An insight into Messenger Marketing
Meet users on their
choice of platform 🙋🏼♀️🙋🏻♂️
Facebook Messenger is the Danes’ preferred platform when it comes to interacting personally with e.g. friends, family and colleagues. It is this relationship to the platform that makes it a great opportunity for you as a company to achieve a closer and better contact with your target group! Take advantage of this opportunity and become part of your users’ inbox on Facebook Messenger, which is the platform your users already trust and thus give your chatbot greater credibility.
Personal and close
contact with users 🙇🏼♀️📲
Become a part of both new and existing users’ Facebook Messenger inbox by having your users interact with your chatbot on Facebook Messenger just once. This can be done, for example, by a user wanting their ongoing order status via Facebook Messenger or using a chat window for customer service on your website or Facebook page. After this contact is established, you can send messages to the inbox, where users also receive messages from family and friends – a really strong customer relationship! Our statistics for both opening and responding to these messages are 10 times higher than what we see on newsletters via email.
Marketing Automation for
strong 1:1 Marketing 🤳🏼✨
A chatbot is a great tool for Marketing Automation, where we can give everyone an individual and personalized user experience. Through the Facebook Messenger platform and collection of data via your chatbot, a great deal of knowledge is collected about each user – e.g. gender, age, location, name, interests, behavior and whatever you can imagine. With the knowledge of each user, we can target and tailor messages through flows and messages to the user’s inbox, so that we achieve a strong impact on users via 1: 1 Marketing.
For Messenger Marketing
we prefer ManyChat 🥇
A special toolbox is needed when the great potential of Messenger Marketing is to be achieved. For this we use ManyChat, which alone makes up over half of all active chatbots on Facebook Messenger. We have many years of experience in using ManyChat and have built up a close collaboration as an Agency Partner that can benefit you.
Help for both SoMe
and Facebook Ads 👨🏻💻📊
We experience great success across our customers with using Messenger Marketing for e.g. increasing inbound traffic to your chatbots. With Messenger Marketing, we can create content for Facebook, where your chatbot automatically addresses potential customers based on their comment on, for example, a post for a competition – a really powerful tool! We help you with this and much more, regardless of whether you already have a SoMe partner or handle it internally.
Some of our customers
Always a free consultation and non-binding offer
On this website we can only give a little insight into our niche, so if you still have a lot of questions, then it is completely understandable! If chatbots are new to you, it can feel overwhelming and we would love to be able to explain it all to you through dialogue – so contact us and let us make you much wiser at your own pace. Whether you are just curious about chatbots or are already up and running, we can help you in all parts of the process. Based on your needs, we provide specialized guidance and if you want to move forward, we present a draft of the further plan and provide a completely non-binding offer.
Messenger Marketing starts at: